January 1 is one of those dates that either brings fear or inspiration. Fear because “OMG WHERE DID THE TIME GO” and inspiration because it’s a natural jump off point. Yes, that’s right, it’s time to jump. You may believe that you can’t go any farther. You might think your business, non-profit, band or whatever it is you are doing has reached it’s full potential. You probably think you’ve got as much of the market share as you are ever going to get.
But you are wrong.
You have more potential then ever before. I know you feel like you aren’t where you want to be. It seems lid you’ll never get there. You aren’t standing as tall as you were before. Your back is a little hunched and your knees are bent.
That’s the the perfect jumping position.
So take the leap. Refresh your logo. Get a new label. Be rebellious with your marketing. Be cocky with your branding. Come out swinging and knock ’em dead.
It’s time to jump.